Revisions to Motor Life (United States)

created Jan 3 '23 at 05:55 (UTC)

Added publication name:

Motor Life

Added description:

General motoring magazine being re-titled as Motor Life in April 1954 and merged into Sports Car Graphic after the November 1961 issue.

Added country:

United States

Added language:

English

Added succeeded by:

Sports Car Graphic

Added category:

Cars

edited Jan 26 '23 at 02:58 (UTC)

bw2520 (118,978)

Updated description:

In 1952, publisher Bill Quinn purchased the rights to Hop Up magazine, and he formed Quinn Publishing Company in Los Angeles, Calif. Although Quinn's Hop Up title was successful, he really wanted to compete with Petersen Publishings' Motor Trend. So in June, 1953 Hop Up was co-titled as Hop Up and Motor Life. Content began featuring new cars from Detroit, and the March, 1954 issue was the last one with this co-titling. The content include new and concept cars, some racing coverage, and the occasional hot rod and custom cover. Quinn Publishing sold Motor Life to Petersen Publishing, and Petersen continued the title until November, 1961. It was then merged into Sports Car Graphic, an existing Petersen title, with the December, 1961 issue. A total of 92 issues was printed from April, 1954 through November, 1961.